Makeup Tip of The Week: Foundation Application, Choosing The Correct Color, Brushes and Tools


The previous makeup tip post was all about foundation types, coverages and finishes. If you haven't yet seen that and need some help finding a perfect foundation then go check it out here.
This weeks tip is going to cover the topic of choosing a color that suits you best and proper application of foundations including which tools and brushes are meant for what.

Choosing a color:
Foundation plays such an important roll in any makeup look. It is the base upon which you build the entire look. Therefore it is the last place to economize. Find a foundation that suits you best and stick with it. Spending a little extra money and purchasing it at a cosmetic counter will be great because they allow you to test the color first and you can then take time to decide what you like. Purchasing it from a drugstore can be just as good as long as you can return it if the shade doesn't work. Either way, it'll be a fraction of the price.
So here's what to do when you are testing a foundation color. Do not be afraid or embarrassed to spend alot of time at the cosmetics counter as it will save you a lot of time later. Try out as many shades as you like until you find your perfect match. Put a little of the tester foundation on the jawline-on the neck where the jaw bone starts- this will be the ultimate area to match to. If it disappears but evens out the skin tone after blending thoroughly and allowing it to dry completely then you have found your perfect match. The best match will give you your best look which is why it so important to test colors before purchasing. If you see a spot of color after you test it then it is clearly not a good choice for you. It should be completely invisible, matching up exactly to your natural skin tone. The foundation will be like a canvas for everything else you apply and it needs to be flawless. Don't try using a shade too dark to give your face a tanned look, that is what self tanners and bronzers are for. A foundation that is too dark or too light will look fake and unnatural. You may actually find that you will need a shade or two darker for the summer months if/when your original color darkens a little. While you are testing the colors you can test the feel of it- whether it's too heavy, if it works for your skin type etc. Also, If you are having trouble finding a perfect shade you can try mixing two to get a shade that matches perfectly.

How to apply specific types of foundation:

Cream Foundation:
To apply cream foundation, properly cleanse and moisturize your face and neck. Apply foundation soon after applying moisturizer. A little cream foundation goes a long way. It's heavier and more opaque than liquid foundation, so you'll want to apply it with a light touch, adding more as necessary. Applying cream foundation with a damp makeup sponge allows you the most control. Dot the foundation onto your face, and blend with your sponge making sure to do so very well at the jaw line to avoid a line of demarcation. If you want a dewy finish, skip the powder. Add a light dusting of powder for a matte finish. Cream blushes will be a good choice with cream foundations as they work well together. If you apply cream foundation to your eyelids, you'll want to stick to cream eye shadow. Also keep in mind that excess powder applied over cream foundation tends to flake and collect in the fine lines and creases so be careful and start with a little at first. If you aren't comfortable with using a sponge then a flat foundation brush can work well too as it is easiest for blending.

Powder foundation:
Powder forms are the easiest to apply for a flawless natural look. All you need to do is take a large fluffy brush and dust the foundation powder all over the face going back over the spots that need a little extra coverage.
Mineral foundations get applied that same way.

Liquid Foundation:
Liquid Foundations are most commonly applied with brushes or similar tools.


Traditional flat foundation brushes- are great for targeted application. Especially if you like to focus on applying it down the center of your face or you like to build coverage in specific areas. Some of these brushes can be a little streaky in application so you may want to use a sponge or your fingers when you are finished to blend out the streaks.

Stippling Brushes/ Duo Fiber Brushes- are great for a very precise application. They offer a very even, airbrushed coverage then the traditional brushes. The only downside is that using one can cause the foundation application to be very time consuming. If you are willing and able to take that time you can get a beautiful polished finish.

Buffing/Flat Top Kabuki Brush- this style of brush is my favorite to use for applying my foundation and is my preference to any other brushes. They are either in a kabuki style form or just a very densely packed fluffy brush. 
This brush used dry, will give a full coverage airbrush finish within a matter of seconds.
Used damp, it can give a full coverage foundation a little more of a sheer finish for that less heavy feeling in the hot summer months. They basically are the best brushes for control without the time commitment.

Other Tools:

A sponge is probably the easiest method of application- they are relatively full proof in getting a very even coverage. The only problem with a standard sponge is that they tend to be very wastely of products because they absorb it. Using a beauty blender sponge is a good option and dampening it will help to avoid that absorption and give you an airbrushed finish.

Clean fingers are also a great way of application especially when you are in a time constraint and to really get the foundation blended perfectly. If you have an oily skin type I would not recommend doing it this way. 

The Actual Application of Foundation:

How to apply the foundation no matter what tool or type of foundation you are using:
Start at the center of your face working the product up towards the forehead or down to towards the chin. 
The most important part is blending so just blend, blend and blend until you get the look you wish to achieve. You can blend it out even more for a lighter coverage and dab it and do less blending for a heavier coverage.
Lastly don't forget to bring the foundation down onto the neck where the neckline on whatever clothing you will be wearing begins and don't forget the ears as well if they will be exposed.

I hope this tip will be helpful to you! Look out for more posts about foundation including my everyday foundation routine and my favorite brushes to use etc.

Do you have a tip or trick that works well for you in your foundation routine? Please share in the comments below! I love to hear your opinions and tips!

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Thanks for stopping in! Have a wonderful afternoon!


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